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The world of K-beauty is so vast, it can be intimidating to navigate as a first-timer. But any K-beauty junkie will tell you—once you find your holy grail, you’ll never settle for less. Thanks to its immense popularity on TikTok, there are tons of K-beauty recommendations to share and new products to try out. Whether you’re a self proclaimed makeup expert or a skincare newbie, there’s something out there for everyone. Not to mention, K-beauty is now more accessible than ever—making your new favorite toner pads or sparkly eyeshadow palette just a few clicks away.
After searching the internet high and low, you might’ve come to the conclusion that your skincare goals are nearly impossible to achieve—but that definitely isn’t the case. With the plethora of options K-beauty has for every skin type and skin concern, there’s no shortage of solutions. On the other hand, Korean makeup has tons of hidden gems that’ll fit perfectly into your routine. If you live for cool-toned glowy makeup or glass skin, K-beauty is right up your alley.
No matter what your end goal is, K-beauty is for you. If you’re looking for a few things to start out with or want some recommendations to refresh your existing lineup, we have some viral favorites to share. Trust me—you won’t be able to resist adding a few things to your cart.
Skincare
Beauty of Joseon Glow SerumA personal favorite of mind, the Beauty of Joseon Glow Serum.
It has niacinamide to strengthen and hydrate your skin, plus it’s an absolute dream on sensitive skin.
Needly Exfoliating Toner PadsIf you’re looking for a new exfoliator, meet the Needly Exfoliating Toner Pads.
They have BHA and PHA to gently smooth your skin.
Dr.Jart+ Cryo Rubber Firming Face MaskIf you’ve been following K-beauty for a while, you know this Dr.Jart+ Cryo Rubber Firming Face Mask
has gone extremely viral. And if your skin doesn’t need any firming, there are still tons of different masks to choose from for all skin concerns.
Makeup
Rom&nd Juicy Lasting TintIf you like lip tints, you need to try the Rom&nd Juicy Lasting Tint.
It goes on like a gloss, and dries down to a gorgeous tint.
Etude Tear Eye Drop LinerThis Etude Tear Eye Drop Liner
is the ideal way to add that pearl glow to your eyes. Plus, it’s multi-use, making it the perfect addition to your makeup kit.
